Simple pricing
Start free, upgrade when you need more. No per-seat fees, no hidden add-ons. Every new account gets a 7-day Business trial.
Free
Run a small queue. No credit card needed.
Free forever
Get started- 1 location
- 1 team member
- 2 queues
- Email notifications
- Self check-in kiosk
- Waiting room TV display
- Embeddable widget
- 7-day visit history
Starter
Add SMS, appointments, and your full team.
Billed annually
Start 7-day trial- 1 location
- 3 team members
- Unlimited queues
- 1,500 SMS per month
- Two-way SMS & email
- Appointments
- Analytics dashboard
- Custom fields
- REST API access
- Everything in Free
Business
For growing businesses and small chains.
Billed annually
Start 7-day trial- Up to 5 locations
- 10 team members
- Unlimited queues
- 4,000 SMS per month
- Everything in Starter
- CSV data exports
- White labeling
- Priority support
Custom
For multi-site operations and enterprise needs.
Tailored to your volume
Contact sales- Unlimited locations
- Unlimited team members
- Custom SMS volume
- Everything in Business
- SSO & SAML
- Dedicated account manager
- SLA guarantee
- Custom integrations
Compare plans
Everything included at each tier, side by side.
| Features | Free | Starter | Business | Custom |
|---|---|---|---|---|
| Usage | ||||
| Locations | 1 | 1 | Up to 5 | Unlimited |
| Team members | 1 | 3 | 10 | Unlimited |
| Queues | 2 | Unlimited | Unlimited | Unlimited |
| Customers | Unlimited | Unlimited | Unlimited | Unlimited |
| SMS included per month | Email only | 1,500 | 4,000 | Custom |
| Buy extra SMS add-on packs | ||||
| Core features | ||||
| Waitlist management | ||||
| Self check-in kiosk | ||||
| Waiting room TV display | ||||
| Embeddable website widget | ||||
| Appointments & booking | ||||
| Custom fields | ||||
| Notifications | ||||
| Email notifications | ||||
| SMS notifications | ||||
| Two-way messaging | ||||
| Template variables | ||||
| Insights & exports | ||||
| Analytics dashboard | ||||
| Visit history | 7 days | Unlimited | Unlimited | Unlimited |
| Waitlist CSV export | ||||
| Customers CSV export | ||||
| Analytics CSV export | ||||
| Branding | ||||
| Logo & brand colors | ||||
| White labeling (remove MakeTheQueue branding) | ||||
| Custom domain (join.yourbusiness.com) | ||||
| Platform | ||||
| REST API access | ||||
| SSO / SAML | ||||
| Custom integrations | ||||
| Support | ||||
| Community support | ||||
| Email support | ||||
| Priority support | ||||
| Dedicated account manager | ||||
| SLA guarantee | ||||
Questions
Yes. Free includes a location, a team member, starter queues, email notifications, the kiosk, the TV display, and the embeddable widget. No credit card required, no time limit. Upgrade to Starter when you need SMS, more team members, or appointments.
Every new account gets a 7-day trial of Business, no credit card required. When the trial ends you'll move to Free unless you pick a paid plan.
A physical site where you serve customers. One office is one location. A chain with three stores needs three.
We hard-stop SMS sending for that billing period so you can't get surprised by overages. You can buy an SMS add-on pack at any time to top up for the rest of the month, or upgrade to a higher plan.
No, SMS allowances reset at the start of each billing period. Add-on packs you buy mid-month also expire at the same reset.
Annual billing is about 17% cheaper and charges once per year. Monthly billing is month-to-month with no commitment. You can switch any time.
Anytime. Upgrade, downgrade, or cancel from Settings → Plan. No contracts on Starter or Business.
No. They join from a regular web page. No app store, no sign-up, no friction.
All major credit cards via Stripe. Custom-plan customers can also pay by ACH or invoice.